Minority group shows incredible purchasing power

Welcome to the Kleber & Associates blog! Minority group shows incredible purchasing power. Here’s the latest. Emerging still as the largest minority group in the U.S., Hispanics are responsible for more than half of the population increase during the past 10...

The kitchen is a purchasing benchmark

Welcome to the Kleber & Associates blog!The kitchen is a purchasing benchmark.   Here’s the latest.   I remember a few years back, diamond distributor De Beers had a billboard which read, “Your kitchen can wait.” The point being, buy...

On The Best Advice I’ve Ever Received

Welcome to the Kleber & Associates blog! Here’s the latest On The Best Advice I’ve Ever Received Today’s post is a response to a Let’s Blog Off topic written by Trey Hoover, who is currently interning with K&A. For additional...

Febreze Profiting from New Market Trends

A recent Wall Street Journal article announced that Febreze has joined the “$1 Billion Club,” noting the company’s recent success. While the housing market has certainly brought a lot of home products down with it, certain small aspects of daily home...

Home product marketing changes with the times

As companies like Microsoft keep finding more uses for technology that can track movement and facial expressions, prices for the technology are steadily declining. For advertisers, this means a new tool is at their disposal. What’s really interesting about this...