Why You Should Add Blogger Outreach to your Marketing

Be honest—who would you trust more to tell you the unbiased truth about a product or service: the product’s manufacturer, or some anonymous blogger writing a review online? If you answered the “anonymous blogger,” you aren’t alone....

How Girl Day Spotlights the Issue with Engineering

Yesterday, we celebrated Girl Day. The mission is to attract more females to the engineering and automation world. It is also important to note that Girl Day is not just a one-off event… it is meant to spark momentum and awareness about the importance of a...
Design & Construction Week 2015: A Cause for Optimism?

Design & Construction Week 2015: A Cause for Optimism?

We’re a couple weeks removed from the biggest trade event of the year –  Design and Construction Week 2015.  In year’s past, we took this time to digest what we saw, follow-up on press opportunities and take a collective sigh of relief....