Biggest Industry Trends at IWF Atlanta
Welcome to the Kleber & Associates blog! Here’s the latest on the Biggest Industry Trends at IWF Atlanta Our hometown of Atlanta, GA played host to the International Woodworking Fair this past week. During the event we sat down with leaders from Häfele America,...
What We've Learned From the Housing Recovery
Welcome to the Kleber & Associates blog! Here’s the latest on What We've Learned From the Housing Recovery As we hold our collective breath, cautiously optimistic that the housing recovery is in a sustainable recovery, what lessons should we learn? I read this...
Schemas for Your Brand
Welcome to the Kleber & Associates blog! Here’s the latest on Schemas for Your Brand We’re asked quite frequently about search engine optimization and how our clients can get the best search engine ranking. While the answer to that question used to be about...
Should Your Brand Go Social?
Welcome to the Kleber & Associates blog! Here’s the latest on Taking Your Brand Social It may seem like everyone is aboard the social media train (and they probably are). But just because everyone else is doing it – should your brand go social too? Here are...
5 Tips for Pitching to Trade Publications
Welcome to the Kleber & Associates blog! Here’s the latest 5 Tips for Pitching to Trade Publications Trade publications are perhaps one of the most important PR tools for home and building professionals. They are the perfect vehicle to reach a very focused target...
Get My Attention With Three Words
Welcome to the Kleber & Associates blog! Here’s the latest on Choosing Your Words Wisely It is with a heavy heart that I must confess that I am not a blogger…my attention span is much shorter than that. But so are the attention spans of the reporters I pitch to....
The Un-Motivational Speech
Welcome to the Kleber & Associates blog! Here’s The Un-Motivational Speech Today, my mind is cluttered not with the nurture of the business – but with the nature of the beast. We all want to succeed. We need to be the best for ourselves, our clients, our bosses,...
"Good" Problems For Housing? – Monthly Industry Review
After years of glut, could we actually be facing a housing shortage? June inventory of homes has plummeted 24% in the last 12 months, the largest annual drop in some 30 years. June’s existing home prices were up almost 8%, the strongest since February 2006 and the...
Lessons From Football: IMC
Welcome to the Kleber & Associates blog! Here’s the latest on Integrated Marketing Communication (IMC) Recently a character on the popular television show Necessary Roughness reaped the repercussions of assigning his tweets to someone who did not understand his...
Be More Social: The 4-1-1 Rule
Tippingpoint labs first introduced us to the idea of the 4-1-1 Rule for Twitter. In an effort to help all of us better manage our time on Twitter and to help guide us in the right content to be publishing, they suggest tweeting “4 pieces of relevant original content...
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