In today’s world of penny-pinchers, it’s not too uncommon to spend Sunday afternoons with your family cutting coupons instead of swiping your credit card at high-end department stores. From families to business owners, everyone is looking to save a few...
During this time when using social media for marketing seems to be all the rage, it’s sometimes easy to forget e-mail marketing. Email marketing typically takes a backseat to social networking. Nielson stats say that people have been spending less time using...
Let’s face it: going green is here to stay. Most have joined the eco-bandwagon, somehow incorporating green living into their ultra busy lives. Whether it’s a simple change like composting or an extreme decision like installing solar panels on their roofs,...
Welcome to the Kleber & Associates blog! Here’s the latest on Marketing Home Products with the Grateful Dead Lessons Learned from an Unforgettable Band It’s not everyday that marketing efforts are deemed highly successful. Moreover, it’s not...
Many say that the sense of smell is the most powerful sense at recalling memories and emotions. A few months ago, we wrote a blog discussing smell as a current marketing tool and used in new ways to market home products. Well, it looks like Scent Marketing is...