Walpole Press Releases
CertainTeed® Removes the Uncertainty of Job Costing with New InstaBid Software
(MALVERN, PA) — CertainTeed is helping roofing contractors take the guesswork out of ordering materials, meeting installation specifications and generating sales proposals with the introduction of InstaBid, a new, proprietary web-based software system available on...
Avoiding Social Media Fails for Building Products
When it comes to social media and popular culture, building products brands don’t live in such a high-stakes world like consumer brands. But in a way, that makes it even more dangerous, because your guard is down. A building materials company may not command the...
Paint Wars Grow in Building Materials Marketing
Just call Sherwin-Williams the paint advertising police. A while back, we commented on Sherwin-Williams taking Rustoleum to court for their claim that one of their paints offered “twice the coverage.” Our point of view was that while Sherwin-Williams was right,...
Healthier Spaces for a Healthier Bottom Line
With residential and commercial construction starts on the rise and the economy in an upswing, things are looking up for the construction industry. At the same time, there is a growing awareness of the impacts of building materials and furnishings on health and the...
The Power to Give Building Products Customers More Time
“Alexa, order me a truckload of three-quarter-inch OSB.” At first, the Amazon Echo, Google Home, and similar voice-activated assistants seemed like a bit of a novelty, allowing consumers to get the latest news, listen to music, and maybe even play a game or two. But...
Can Experiential Retailing Work For Building Products?
It’s no secret that brick-and-mortar retailers are suffering at the hands of e-commerce giants like Amazon and...well, it’s pretty much just Amazon. Some brands are finding a way to fight back. By providing experiences no website can offer. It stands to...
CertainTeed® to Highlight Market Expansions and Product Updates at International Roofing Expo
(MALVERN, PA) — CertainTeed, a leading North American manufacturer of building materials, will be showcasing an impressive variety of high-quality and innovative roofing products, as well as top-tier contractor program offerings, at the 2018 International Roofing...
Is CES killing KBIS?
Historically, CES has been about gadgets and devices, as big-name electronics brands unveil their latest whiz-bang smart phones, tablets, televisions and other entertainment products. But over the last few years, home products have begun to take up more floor space at the show.
SharkBite Plumbing Solutions Recognized by Building Industry for Product Innovation
Brand named winner of 2017 NAHB Spark Award and finalist for 2018 Best of IBS Award ATLANTA – Jan. 8, 2018 – Reliance Worldwide Corporation (ASX:RWC), a premier manufacturer of plumbing and water control systems market and distributed under the SharkBite® Plumbing...
How to Make ‘Quality Content’ King in 2018
It’s early January, 2018. The time of year that ushers in a slew of blogs and articles making predictions about the year to come. Some of those predictions will turn out to be correct. Many will not. In fact, the only thing that can be accurately predicted is that...