Home & Building Blog
EFFECTIVE MARKETING FOR BUILDER PRODUCTS
As specialists in marketing for construction and construction business marketing, we at K&A have been dedicated to helping our clients in the residential and commercial building product industry grow their brands for over 35 years. We are passionate about what we do and are always motivated to start each day with a strong cup of coffee and the goal of making a positive impact for our clients. With a focus on building products and a deep understanding of the construction industry, we have become experts in the field and are proud to offer our specialized services to our clients.
Architectural Digest Home Design Show 2013 Recap
New York City’s 12th annual Architectural Digest Home Design Show punctuated the beginning of the Spring Season in its typical energetic launch last week. With over 420 exhibitors and approximately 500 premium brands showcased… design enthusiasts, artists, showroom...
Is China’s Housing Bubble Ready to Burst?
Welcome to the Kleber & Associates blog! Here’s the latest on China’s Growing Housing Bubble China’s property market has been a hot topic in the news recently. Yes, property prices have been continuing to rise despite government intervention; but, are they close...
Record Stock Market – So What?
Here’s the latest on the Record Stock Market While some fear the stock market’s record breaking run this past week was based squarely on the Fed’s stimulative stance, it is clear to me that our economy is looking forward, with compelling evidence that is currently and...
Marketing Luxury Brands: Marketers Must Reposition for Today’s Consumer
Welcome to the Kleber & Associates blog! Here’s the latest on Marketing Luxury Brands. Marketers Must Reposition for Today's Consumer Consumer confidence has been lagging since the beginning of the year, with the affluent in particular expressing skepticism...
Hope for Housing Reform in 2013?
Welcome to the Kleber & Associates blog! Here’s the latest on 'Hope for Housing Reform in 2013?': This week, the index of US leading economic indicators rose for a second month in January. Notwithstanding, let’s not allow the news about our economic and housing...
Hot Products from 2013 International Builders' Show
Here’s the latest on Hot Products from 2013 International Builders' Show Hot Products as seen at IBS 2013 Displayed beneath a dramatic waterfall, the Lemieux Torrefied Collection of Premium Exterior Wood Doors by Masonite was the first of its kind in the wood door...
International Builders’ Show 2013 – A Positive Outlook
Welcome to the Kleber & Associates blog! Here’s the latest on the International Builders’ Show 2013 What better place to celebrate December’s 54-month high of construction starts than the spot that gambling made famous. No it certainly didn’t feel like a...
Changing Times…Looking Ahead at 2013
Welcome to the Kleber & Associates blog! Here’s the latest on Changing Times...Looking Ahead at 2013 How nostalgic is the time. Five years ago this week, I was at Countrywide Financial presenting our integrated marketing campaign. What a surprise that Bank of...
IBS 2013 Preview
Here’s the latest on the 2013 NAHB International Builders’ Show in Las Vegas As we gear up for the 2013 NAHB International Builders’ Show in Las Vegas, here are a few of the exciting things that must not be missed. Masonite Interested in learning more about a...
IKEA’s Klippbok: Inspiring virtual visualization
For those that would rather explore in pajamas, the retail giant recently introduced Klippbok. Swedish for “scrap book,” the new website and iPad app allows users to create mood boards by dragging and dropping items onto a blank page.
Trends in Sustainability from Greenbuild
Welcome to the Kleber & Associates blog! Here’s the latest on Trends in Sustainability from Greenbuild While the hot topic among the educational sessions was “LCD, EPD & transparency,” Greenbuild Expo, the world’s largest fair in sustainability, delivered...
Why We're Joining Google+
Welcome to the Kleber & Associates blog! Here’s the latest on Why We're Joining Google+ I’ve watched Google+ very closely since it launched in July last year. I joined the new social network as soon as my invitation arrived. But like most people, I returned only...