Your Brain Holds All The Answers
It’s the classic product flop story. New Coke. Rolled out in 1985, Coca-Cola introduced the new soft drink formula after consumer research indicated the product would be a success. New Coke was soon discontinued amid endless consumer outrage. Countless theories exist...
Through A Customer’s Eyes: Change Your Online Strategy in 18 Minutes
Welcome to the Kleber & Associates blog! Through A Customer’s Eyes: Change Your Online Strategy in 18 Minutes Here’s the latest. Remember our discussion of the when-not-if mentality in social media? In case you missed it, the article talked about adapting your...
Pinterest for Businesses
Welcome to the Kleber & Associates blog! Here’s the latest on Pinterest for Businesses The decision to activate a Pinterest account is on the minds of many, especially in the business world. We already know that Pinterest has more than 12 million users and 1,000...
Facebook’s Timeline and what it means for your brand
Welcome to the Kleber & Associates blog! Here’s the latest on Facebook’s Timeline and what it means for your brand Many of Facebook’s individual users have adopted the social network’s latest change: Timeline. Soon, every user will have the format incorporated...
Pomp and Circumstance: Who is the Class of 2012?
IBS 2012 Round-Up
Welcome to the Kleber & Associates blog! Here’s the latest on IBS 2012 Round-Up It seems as though every tradeshow we’ve attended for the past couple of years gets progressively more exciting, with a more optimistic vibe. Orlando’s 2012 International Builders’...
Industry News: February 2012
Here’s the latest on Industry News: February 2012 Private employers hired the most workers since last April and the nation's unemployment rate fell to the lowest level in nearly three years, according to the Labor Department. Whirlpool's fourth-quarter net earnings...
IBS 2012 Preview: the brands to see
As the much-anticipated annual Builders’ Show opens its doors in just a couple short days, we've got our schedule filled with people to see, new products to admire and tweet-ups in which to partake. A few brands to watch out for: Feeney: Proving that cable rails...
Search Plus Your Brand, part 2
Welcome to the Kleber & Associates blog! Here’s the latest on Search Plus Your Brand, part 2 Yesterday, we dove into Search Plus Your World. Here’s how this new social searching platform can have great potential for your brand: Let’s say John Doe is looking to...
Search Plus Your Brand
Welcome to the Kleber & Associates blog! Here’s the latest on Search Plus Your Brand It seems like every few weeks there’s something new from Google to talk about. This week’s hot topic is Search Plus Your World. You’ll recall that when Google Plus was introduced...
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