K&A Public Relations NYC Media Tour

Each year, our PR team travels to New York City to meet with prominent editors of top industry and shelter publications to showcase our clients’ newest products and initiatives, as well as overall industry trends. This past week, Jordan, Laura and Shawn met with...

Febreze Profiting from New Market Trends

A recent Wall Street Journal article announced that Febreze has joined the “$1 Billion Club,” noting the company’s recent success. While the housing market has certainly brought a lot of home products down with it, certain small aspects of daily home...

Can a logo make a difference?

JC Penney has recently redesigned its logo in an attempt to modernize and reinvigorate the brand. The change comes about a month after the company’s recent announcement to downsize, a decision which means closing six under-performing department stores, scaling...

Top Home Trends for 2011

As we look for new inspiration in 2011, I’m sure you’re wondering how to enhance your home in the New Year. Of course, it’s not surprising that many of last year’s trends will continue into 2011; however, there are many new trends worth...

We’re all seeing GREEN: a 2010 Greenbuild report

“You don’t change things by solving problems. You solve problems by changing.” – Paul Hawken (speaking at Greenbuild 2010) It’s incredible to me all the strides in sustainability and brilliant innovations we see year after year at...