Carlisle Wide Plank Flooring
Building Product Brands Trend: Click and Collect
The growth of “click and collect” and what that means for building product brand websites The last year has changed virtually everything. From new ways of working. To remote learning. And how we buy products. Importantly, there’s a clear trend towards -- Click and...
How Biophilic Design Can Nurture Building Product Brands
With Earth Day just around the corner, we thought we’d take a deeper dive into an evolving trend: biophilic design.
How to Grow Brand Loyalty for Building Products
Creating brand loyalty is a business model that accomplishes immediate sales benefits, as well as a marketing strategy, designed to foster long term equity. After all, loyalty increases the ability for a brand to establish a robust customer base that will be faithful...
Instagram Tips for Home and Building Products
Engaging effectively on relevant social media platforms continues to grow in importance for Home and Building Product brand plans. And, with more than 1 billion users, Instagram has become one of the most popular social networking sites. Ninety percent of...
Creating Content That Delivers for Building Product Brands
While a picture may be worth a thousand words, there is no substitute for delivering engaging written content. After all, even the most detailed image or infographic will express complex thoughts more completely... when presented together with written narratives. The...
Best Digital Trends For Building Product Brands
The digital landscape continues to surge, shaped by the need to share information and gain mindshare in a more complex -- and competitive -- business environment. Audiences are consuming an ever-increasing wealth of digital content daily… and brands that have not yet...
Steven Kleber of Kleber & Associates Joins Global Opportunities Board at National Association of Home Builders
Click here to view the PRWeb release. Home and building products industry veteran Steven Kleber has accepted an invitation to join the National Association of Home Builders Global Opportunities Board. Kleber, who is founder and principal of Kleber &...
Why a Woman’s Role… is in the Building Industry
Since 1995, March has been dubbed “Women’s History Month.” Each year the many accomplishments made by women are highlighted and celebrated. Women continue to break through glass ceilings, as better career opportunities are increasingly available – allowing more women...
How to Create New Life for Building Product Brands
Yes, history certainly has a habit of repeating itself. So, in many ways, perhaps it shouldn’t be a surprise that the times we are currently facing seem reminiscent of those experienced following the Spanish Flu in 1918. While similarly disruptive at that time -- when...
Steve Kleber and Jillian Pritchard Cooke Present: Invigorate Your Business by Elevating Healthy Kitchen & Bath Design
On February 9-12, the National Kitchen & Bath Association hosted KBIS/IBS 2021. For the first time in its existence, the premier kitchen and bath tradeshow took place on an all virtual platform. Steve Kleber, founder of K&A, and Jillian...