How to win without the Middle Class
Citigroup calls it the “Consumer Hourglass Theory.” Others cite a “trading up, trading down” trend. No matter the label, America’s swiftly evolving consumer markets have created a fairly distinguishable divide. And to win in this economy, you’re going to need to do...
Report: CONSTRUCT show
Welcome to the Kleber & Associates blog! Here’s the latest on CONSTRUCT show. CONSTRUCT: September 14-16, 2011 McCormick Center: Chicago, IL CONSTRUCT, the commercial building event for architects, specifiers, engineers, facility managers, and building owners, was...
Report: Casual Market show
Welcome to the Kleber & Associates blog! Here’s the latest on the Casual Market show Casual Market: September 12-15 Merchandise Mart- Chicago, IL The International Casual Furniture & Accessories Market is a four-day tradeshow that provides retailers with a...
The Emerson School Project: A Historic Building Goes Green
Welcome to the Kleber & Associates blog! Here’s the latest on The Emerson School Project: A Historic Building Goes Green When it comes to green building, it’s not all about new construction. The topic of green construction is popping up in unexpected places,...
Revisiting Homes of the Future
Welcome to the Kleber & Associates blog! Here’s the latest onRevisiting Homes of the Future Our tour of homes of the future doesn’t stop quite yet… let’s have a recap of what we’ve seen so far. Our first futuristic home is eco-friendly and is displayed at the...
Brands Digging Deeper for Success
Welcome to the Kleber & Associates blog! Here’s the latest on Brands Digging Deeper for Success What does online content and social media participation mean if you’re not measuring it? Sure, it gets your name out there, you may notice the number of your followers...
Solar Restaurants? Check!
Welcome to the Kleber & Associates blog! Solar Restaurants? Check! Here’s the latest. The collaboration between Catalan designer Marti Guixe and Finnish culinary expert Antto Melasniemi takes cooking to another level. Their solar kitchen restaurant for beer brand...
Millennials Face Reality with ‘90s
Welcome to the Kleber & Associates blog! Millennials Face Reality with ‘90s Here’s the latest. Most Millennials are old souls striving for a successful, yet carefree existence not easily found in what many would call a difficult reality. According to MediaPost’s...
Are Circles Google’s Key to Success?
Welcome to the Kleber & Associates blog! Are Circles Google’s Key to Success? Here’s the latest. Some believe that Google is God – a company that can do no wrong. Others feel that the company has seen its fair share of failure. The same opposing opinions go for...
“Super Greenies”: A new breed of conservationists
Welcome to the Kleber & Associates blog! Here’s the latest on “Super Greenies”: A new breed of conservationists. In theory, Green products have a large consumer base. Saving water, energy, forests, and our planet are noble goals that many people have embraced....
A New Way to Find Your Dream Home
Welcome to the Kleber & Associates blog! Here’s the latest on A New Way to Find Your Dream Home If anything good has come from the recession and poor housing market, perhaps it is the marketing innovations in the housing market. As houses are harder and harder to...
Honest Feedback: Brought to You by Domino’s, Powered by Social Media
Welcome to the Kleber & Associates blog! Here’s the latest on Honest Feedback: Brought to You by Domino’s, Powered by Social Media How confident are you in the product you make? Do you think it’s a winner? More importantly…do your customers think it’s a winner?...
